Client Testimonials



Through well-coordinated satellite television and radio tours, Caplan Communications has helped me to deliver my message about protecting America’s environment to millions of people. I’m glad the Caplan team is helping to fight the good fight.

Bobby Kennedy Jr., Senior Counsel, Natural Resources Defense Council


Nobody knows American radio like Aric Caplan, a rare pro who is passionate about our future and professional about making media connections that work. He helps to keep us in the national conversation when and where it matters most. It’s more than just business with Aric: he’s committed to our agenda – and it shows.

Bob Deans, Director of Federal Communications, Natural Resources Defense Council


Strategic media outreach is a critical part of influencing decision makers on important environmental issues. Our work with Caplan Communications relies upon a strong, collaborative effort to maximize our impact in key markets. Aric and his team are integral to successfully strengthening environmental and public health protections. We rely on their advice and input and value the tremendous assets they bring to help tell our stories and promote our cause.

Jared Saylor, Campaign Director, Earthjustice



Greenpeace engages Caplan Communications when we need the best in the business to support our work to rally key audiences to be agents of change for clean energy and a green and peaceful future.

 Philip D. Radford, Executive Director, Greenpeace USA



Caplan Communications has been an integral part of E2’scommunications initiatives for several years. They’ve provided expert radio placement services to us, adapting his strategy to fit the specific policy objectives of each campaign. E2 has spokespeople with varied areas of expertise, from clean energy to finance to national security – and Aric has taken the time to understand each of their strongest messages and leverage those for the best and most strategic radio placement. Through his services, E2 members have appeared on liberal and conservative radio stations in targeted Congressional districts as well as on national shows. E2 has reached millions of listeners with our advocacy agenda whom we could not have reached without the radio access that Aric’s team has provided.

Nicole Lederer, Co-Founder, Environmental Entrepreneurs

I worked with Caplan Communications on a variety of radio interviews for E2, focused on attained specific political results. Aric knows the stations, shows, targets, and messaging to a tee.

Kevin Surace, Environmental Entrepreneurs Board Member, Innovator and advisor to Technology and Cleantech


Aric and his company, Caplan Communications, have done an outstanding job of representing SynGest Inc. on behalf of E2/NRDC. They have been very creative and extremely diligent to make sure that we received the breadth and depth of coverage desired in both print and radio. I would not hesitate to work with Aric and his team in the future.

Jack Oswald, CEO of SynGest Inc. – a Clean Energy Company



I’ve worked with Aric on a number of public radio campaigns and have always been pleased with the results. He’s never misled me as to what he can deliver and has always responded immediately to my questions and specific request.

Maureen Donnelly VP, Director of Publicity at Penguin Books


I had the pleasure of working with Aric over 10 years ago when he led the PR campaign for my first trade book, “What Should I Do? 4 Simple Steps to Making Better Decisions in Everyday Life” (Penguin/Perigee, 2000). Aric is a first-rate PR professional and possesses the most important quality that a publicist–or any human being, for that matter–can have: integrity. I recommend him highly, and I’m certain that you will enjoy working with him as much as I did.

Bruce Weinstein, Ph.D. The Ethics Guy®



We needed more than just professional expertise and tangible results. We needed an invested partner. Caplan delivered the depth of service and results that clients seek but rarely get. Looking back over 25 years of professional experience and numerous consulting contracts, this was simply the best experience I’ve had with a public relations agency. Thank you Caplan!

Jennifer Gibbins, Prince William Soundkeeper, Cordova, Alaska



Caplan Communications combines incredible expertise and professionalism with a personalized touch, making you feel like you’re not working with a firm, but rather a friend. This close relationship has and will continue to produce exceptional results for American Rivers for years to come.

Rebecca Wodder, President American Rivers™




Caplan Communications helped us reach more than ten million Americans each month through a wide variety of media. Their deep reach into local and regional outlets allowed us to build a consistent presence that went deeper than just national frames and sound bites. Caplan helped us go beyond simply being heard. They helped our message to resonate.

Harry Knox, Director of the Religion and Faith Program at Human Rights Campaign



I URGE YOU to start working with Aric at Caplan Communications. He specifically works on environmental and social justice issues. Get all of your fellow keepers in the area and work together with him; he will be of enormous help to you. You need a coordinated media strategy – most importantly – YOU NEED TO OWN THE MESSAGE.

Jennifer Gibbins, the Prince William Soundkeeper of Cordova, Alaska




We’ve worked with Caplan Communications a number of times since 2006 and found their ability to penetrate major US radio markets to be very effective. They have handled media activities with great professionalism for such McGill-Queens University Press authors as Roméo Dallaire. Caplan Communications understands urgent, often complex international issues and can persuade the media to take note. “

Susan McIntosh, Marketing Director, McGill-Queen’s University Press

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